Our Leadership Team

A collaborative approach drives Sunbelt New Mexico’s success as we assist you with each step in buying or selling a New Mexico business. Our leadership team has expertise in acquisitions, commercial finance, strategic growth, and business investment opportunities. Throughout your experience with Sunbelt New Mexico, we work together to provide you with informed, efficient and effective service to meet your financial objectives and personal goals.

Michael Greene


Michael Greene, president of the New Mexico business brokerage firms Sunbelt New Mexico and Sam Goldenberg & Associates

Michael Greene
President

Due to his considerable management experience and practical approach, Michael Greene is a recognized authority on New Mexico’s small business and middle market acquisitions and opportunities. A business broker for over 25 years, he has personally ushered hundreds of restaurants, retail, art galleries, hospitality and middle-market privately held businesses to a successful sale. His demonstrated ability has powered his rise as one of New Mexico’s leading business brokers and M&A specialists. He has helped numerous individuals pursue their dreams, secure their livelihoods, and become their own boss.

After graduating from Harvard Law School, he practiced business law in Southern California where he concentrated on mergers and acquisitions. Since moving to New Mexico over 25 years ago, he has held his New Mexico real estate broker’s license. He presided over a Prudential real estate brokerage focused on commercial real estate and business brokering for over 10 years. In 2002, he helped found the strategic consulting firm The Goldsmith Group, where he managed a portfolio of regional and national clients. In this capacity, he restructured businesses, stream-lined operations, identified new revenue opportunities, and helped organizations focus upon their core competencies.

Since taking the helm of Sam Goldenberg and Associates in 2007, he has grown it into the foremost business brokerage in New Mexico. He founded its sister company Sunbelt New Mexico to serve as New Mexico’s exclusive affiliate of the Sunbelt Network and to serve the entire state as well as parts of southern Colorado. 

Juliette Sweet

jsweetJuliette Sweet
Director of Client Communication
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Sunbelt New Mexico relies on Juliette’s strong public relations, managerial and leadership skills. Juliette translates Michael’s vision into the operational details that keep the office running smoothly, the clients pleased, and Sunbelt New Mexico on a steady growth trajectory. Juliette helps oversee the transactions coordinators and provides valuable direction into the marketing of our listings. Her most important role is directing our client services. Whether you are working with us as a business owner or buyer, she will often be your primary point of contact.

Juliette brings over 25 years of experience in corporate sales, marketing, and real estate management. She attended St. Lawrence University in New York and has lived in Santa Fe since 1989.

Jules Hoff

Jules Hoff
Financial Analyst

Jules combs through financial documents, deciphers year-end financial statements, reviews lease agreements, and asks lots of questions to produce an accurate financial picture of our clients’ businesses. She works with Mark Griffith to generate the gross annual income, cash flow and a recommendation for asking price.

Jules graduated from the Leavey School of Business with her Bachelors of Commerce. The rigorous education she received from this top-ranked business program prepared her for a career in accounting and finance. She has made Santa Fe her home for nearly ten years.

Jules takes pride in producing accurate results. We value her strong communication skills, intelligence and good nature.

J. Erika Munde

J. Erika Munde
Marketing & Media Relations

Erika works with Michael to promote Sunbelt New Mexico and our businesses for sale throughout New Mexico and beyond. Since graduating from UofM – Ann Arbor, Erika has made her career in marketing and design. She maintains the websites, puts together the business marketing packages, develops the Confidential Business Reviews, produces the slideshows, writes the press releases, and interfaces with the media. 

Prior to joining Sunbelt New Mexico, she served as the director of an independently-owned, medium-sized real estate agency and worked as a trade journalist writing highly technical articles regarding special-format film and themed attractions, from zoos to special effects theaters in China. A resident of Santa Fe for nearly 25 years, Erika has been active in many community organizations and has served on a number of civic-related boards.